SEO and Social Media Marketing Blog
by Mark Murnahan, a Web GuyAre you tired of SEO and social media marketing "snake oil"? Find out how to recognize the difference in good SEO vs. bad SEO and how to reach your target market.
Five Years Later – What Happened, and What’s Next?
Filed Under: blogging, Business in General, Internet marketing, marketing, social media.
Job Recruiting and Social Media: Is Social Recruiting Really as Advertised?
Filed Under: blogging, Facebook, job search, LinkedIn, Podcast, reputation management, social media, social networking, Twitter.
Social media should be an invaluable asset to a job seeker. At least that is the case if what we read is true. There are many stories of people landing a dream job with little more than a tweet on Twitter. Others will say it was their really great connections on LinkedIn, or friends who helped them spread their word on Facebook.
We’ve all surely heard that recruiters rely heavily on the use of social media for filling positions. It’s why we take down all of the party pics on Facebook, and stop beating our chest about politics or religion on Twitter. Those recruiters are watching. Right?
According to some people, recruiters and hiring managers are filling their quotas with the use of what they call “social recruiting”, but is it actually the way they’re telling it? Is social recruiting really the way jobs are being filled? I know what they’re saying, but I see something very different in what they’re actually doing.
Pink Slime, Politics, and Marketing: Should You Doubt What You Read?
Filed Under: blogging, Business in General, Internet marketing, marketing, Podcast, social media.
Who is vetting this Internet and deleting all the misinformation?
Yes, that is a nice idea, but let’s face it – there is a lot of information online, and it cannot all be true. Let’s consider how false information is often deemed true, true information is deemed false, and how people decide for themselves what is “true” or “false”.
Like it or not, the things people believe are often based on what they want to believe – and what others around them believe. We are each influenced very uniquely, and whether marketing an agenda or defending ourselves, it is important to recognize those influences.
Marketing Communication That Makes Grandma Want to Slap You
Filed Under: Internet marketing, job search, marketing, Podcast, social media, social networking.
My grandmother is intelligent. She can grasp a complex concept if you communicate it nicely. If you insult her intelligence, she may turn into a vicious ninja.
My grandmother will turn 95 years old in a few weeks. In honor of my dear Grandma and other real-world people like her, I’m here to deliver a valuable reminder about effective marketing communications.
Let’s consider Grandma for a moment, and imagine how she communicates. She talks like a real person. She thinks and communicates in logical phrases. Grandma uses plain and simple language to make herself clear to others. Most people are a lot like Grandma in this respect. Most of them will also find themselves indifferent and even insulted if you try to talk over their heads.
7 Things I Love About My Next Marketing Job
Filed Under: job search, marketing, Podcast, social media, social networking.
I consider myself lucky to be looking for a new job in marketing. That may sound completely insane to millions of people looking for work these days, but I’m inspired by it. I’ll tell you why.
I’ve said it before, and I’ll say it again – I’m not good at everything, and I don’t want to be. I am good at marketing, and that’s where I want to focus. It is best to have focus in any career, and perhaps this will get you thinking about a closer focus on your best assets and interests, too.
You can find a lot of useful information about SEO and social media marketing in my blog archive. If you do not find what you are looking for, let me know and maybe I will write about it.
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Recent Marketing Articles
- Who Googles Your Name? Here’s Why You Should Care
- Five Years Later – What Happened, and What’s Next?
- Job Recruiting and Social Media: Is Social Recruiting Really as Advertised?
- Pink Slime, Politics, and Marketing: Should You Doubt What You Read?
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