We can surely each recall moments of relief that we feel when an important chapter in our life is completed. The sense of accomplishment is refreshing. I am excited to share one of those moments with you, and I hope you can sense my enthusiasm.
Only moments ago, I submitted my latest book for print. This is not just any book to me. I believe with every bit of me that this book can help others to feel more joy and inspiration in their lives. I have shared some very important lessons that often came to me with great difficulty and sacrifice.
This book [...]

Social networking has been analyzed, scrutinized, bastardized, and commercialized, but my family is proof that it works, and that it has worked for over a decade. If you will give me a moment, I will tell you why I am blogging about this today, and give inspirational credit to people I met and have built deep relationships with that have lasted for over a decade and growing, and those whom I only recently met. I will start with today, and I will go back to the really good stuff when I met Peggy.
 
A little while ago, I sent a tweet [...]

How often have you said to yourself, “I need to hire a Web developer”? My guess is that it is not something you do every day, unless you are in the business. I suspect that the question of hiring a Web developer  or hiring a search engine optimization (SEO) professional is relatively foreign to you, so allow me to help you.
When you shop for commercial real estate, the experts will tell you that the three most important factors are, in this order, 1.) Location 2.) Location 3.) Location. As for the building itself, some of the considerations are size, features, [...]

Hourly rates for SEO (search engine optimization) and Web development are confusing. As a Web developer and SEO, I am very often asked to produce a Website development quote, without the client giving all of the facts. The most important thing to remember is that there is no apples-to-apples comparison.
Website Development Hourly Rates
When you compare the hourly rates of two different Website developers or SEOs, you are really only looking at a fraction of the picture. If “Web Developer A” charges $85 per hour, and “Web Developer B” charges $150 per hour, which one is a better deal? There is [...]

If imagination is limiting your Internet marketing efforts, take a lesson from the professionals and open your mind to new Internet marketing ideas.
In early Spring 2008, I was tasked with developing an idea to reach more people in the fast growing demographics of automobile racing. Blogs are great, and can give a great mental picture of the action, but something was missing. Writing in blogs and posting some photos is great, but everybody was doing that. We needed something different and better. We needed imagination!
How About a Live Racing Webcast?
Enter the Live Racing Webcast. A racing Webcast, now there is a clever and fun idea [...]

Chicken or Egg: We all have pondered the question of which came first, but how does this apply to your business? Once upon a time, you knew what came first. Recent economic concerns have led many people to forget or neglect the things that made them successful in the first place. If you have had concerns with the recent economy or how to improve your business, this is to you.
Market Research
Most successful businesses started as a great idea, but before you built a factory or opened a bank account, there was market research. Even if it was just asking a few friends, there was something to say that it [...]

Search engine optimization (SEO) reaches the people who are looking for you right now, and pay-per-click (PPC) advertising reaches a back-of-mind market similar to billboards and television advertising. Cost considerations and increasing market competition positions SEO for a huge uprising in 2009. Although it is likely that both SEO and PPC will continue to see big gains against all other marketing methods in 2009, my prediction is that the 2009 SEO uprising will be substantial and swift in the first half of the year and carry through the end of the recession.
SEO and PPC Comparison
Both SEO and PPC each have [...]

I have written many volumes on the topic of search engine optimization (SEO) but a question was recently presented to me that required a nutshell answer of SEO. In only a few words, I will tell you what SEO is, and how it can benefit you. In fact, I will explain why your Website simply cannot do without SEO. I will leave out the statistics, Voodoo, and snake oil and give it to you simple and easy.
The Nutshell SEO
SEO is, the practice of improving the qualities of a Website in order to be better indexed in search engines. In very non-technical terms, SEO makes [...]

“How much does a Website cost?” is very often the first question I hear from a prospective client. I have answered this question in so many ways over the last decade that I get a chuckle remembering some of my answers.
If price was truly the primary concern, every Website would be free. A quick Google for “free website” returns well into the hundreds of millions in results. There is surely a reason that I still have a job. So why do so many people still ask me the question: “How much does a Website cost?”
Whether you are a prospective Website purchaser [...]

I just read a blog post about search engine optimization that made my head hurt. It talked about how important it is to be found in search results, and how it is a far more effective way to reach qualified potential customers for your service or product. This is all fine and good, and also very true. After all, if you are selling, let’s say “weight loss” for example, you will reach a lot of thin people by advertising it on television, radio, banner ads, or other methods. When you reach them in organic search engine results, you will clearly reach a much larger percentage [...]