Many companies want a bigger, stronger, and more productive online audience. So, it makes sense to look toward the Internet when they need help, right? It seems a common answer is “no”.

It may seem strange that so many companies need and want help to market themselves better online, but yet, turn to an offline connection to help them do it. A lot of companies who are in the market to hire a consultant for their online marketing are seeking a warm handshake, meetings in-person, and looks in the eye. They are understandably cautious about this sort of service. It makes sense, but yet it doesn’t.

The topic came up in a conversation with a friend earlier today. He is excited about partnering with a company that provides social media consulting services. He gave me the web address, and said he had spoken to them about how I am able to help them with their online presence. It sounds crazy, right? The social media consulting company needs social media help.

It seems that the whole world is coming down pretty hard on BP these days. The company has been in a spotlight of bad press, but is all of the negativity really called for? I think it is time that we all take a moment and look at the bright side. Let us look at these reasons the BP oil spill is really not all that bad after all. I think we should go easier on BP and stop being so darn negative, so I have come up with a list of thirteen reasons we should give BP a break. In order to emphasize my points, I have included videos for your review and consideration. I also want to invite you to share your ideas.

Reason One to Give BP a Break About Deepwater Horizon Oil Spill: The Animals Were Dying Anyway

Those fish, birds, turtles, and other wildlife were going to die anyway. Nothing lives forever. Heck, most of these animals would just be eating each other if not for the oil spill. BP practically did them a favor. Who wants to be eaten?

The Internet has created a lot of change in culture around the world. It is not true for everybody, but on a large scale, globalization and greater awareness of the world is a reality. People learned more about the other side of this planet in the past decade than in all those thousands of years prior to the Internet. We have embraced other cultures that we were not previously aware of, and we have blended into a larger culture … the Internet culture. The Internet truly has been instrumental in creating the more global society we know today.

At first sight, you may wonder how “American Work Ethic” (or decline thereof) ties into a blog about search engine optimization (SEO) and Internet marketing. I will try to sum this up quickly by reminding you of another term that has been equally misunderstood and ignored, and that is “Globalization” or “Global Market” and the increasing comparison of American workers to other nations.
Comparing American Work Ethic
When comparing American work ethic, a useful measure is in the entrepreneurial success enjoyed by many immigrants to the USA versus natural born citizens. According to a November 2008 study by the Small Business Administration, immigrants are [...]