Man in Box Social Media Marketing Genius or Insanity?

Posted February 16th, 2010 Under: Facebook, Internet, Twitter, social media, social networking.

A man locked in a steel box for 30 days with cameras showing his every move to the Internet public will give away 30k GBP / 50k USD if you can find him. He does not even know where he is, but he is given periodic clues to help you determine his location.
The appeal seems massive so far. Viral, even! What do you think? Is it total madness or is it creative social media marketing genius?
A part of me wants to say that he is totally nuts, but that is coming from the guy who Webcasted a live stream crossing [...]

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Tags: live Webcast, man in box, social media, Social Media Marketing, social networking, viral marketing

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