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You Like Cake, Right? Food Network Does, Too!

Posted January 3rd, 2011 by Mark Aaron Murnahan
Categories: Internet marketing, blogging, marketing, social media.

I am always ready for a brainstorm. Call me at 866-a-web-guy.

Peggy Murnahan of Mad Eliza's

I am excited to share my wife’s audition video for Food Network Challenge. This was not an open casting call. A Food Network associate producer recently contacted Peggy to ask if she is interested in competing on Food Network Challenge. Of course, she was brought to tears with the excitement of competing in this prestigious cake decorating competition.

Food Network found our company, Mad Eliza’s Cakes and Confections on the Internet. As a marketing guy, it is my job to be sure opportunities like this come to my clients. This client is one which is very dear to me.

Peggy tells the story of “Rocker Girl and Buttercream Boy” and what brought her to opening Mad Eliza’s Cakes and Confections. It is not all glitz and glamor, but it is a real story of how she found herself in the cake business, and how her passion led her to master the art of cakes.

January 2nd is my birthday, and Peggy made a birthday cake which matches well with my personal brand. I have often said that “I take coffee and cigarettes and turn them into better social media marketing and SEO.” I say that, because I consider them my greatest marketing tools. The construction of my birthday cake is played out in her audition video.

I am proud of this domestic “Rocker Girl”, so I am trying to spread her word. Please add your comments here on my blog and at YouTube.com, to say hi to Peggy, and to tell Food Network why they need more “Rocker Chick and Buttercream Boy”. Yes, she actually called me her “Buttercream Boy”!

Now for The Audition Outtakes!

I spent much of my birthday helping to encourage Peggy, and capture things which make her special. She was nervous as can be, as you will see in the video outtakes. These are the goofy pieces we held back from the official audition video. Enjoy!

You may see photos of Peggy’s work in the Mad Eliza’s Cakes and Confections photo gallery or join Mad Eliza’s on Facebook.

Tomorrow, I will share the significance of the coffee and cigarettes, and explain why the best SEO and social media marketing tools are not what you may have been led to believe. Be sure to subscribe to my blog by RSS or email and always be up to date with Murnahany things!

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"Old School" Comments (hide / show)

Mike Burgess

Great video, but it still doesn't do Peggy's mad baking and designing skills justice.

Mark Aaron Murnahan

I agree, Mike. I doubt that anything short of a well-trained and attentive television crew and TV (taste-vision) broadcast will really do her baking and designing skills justice. :-D

Mike Burgess

Well, it certainly would be an improvement over the camera skills of "Buttercream Boy".

I just want to reiterate my willingness to share my skills as a taste-tester/quality control for any of her culinary creations.

Mark Aaron Murnahan

I reserve my best camera skills for race tracks, and to destroy people's childhood fantasies about Porsche and other super-cars. REF: http://www.youtube.com/watch?v...

;-)

Mark Aaron Murnahan

I just made a new video showing Peggy's cake making skills, including a more drawn out version of my birthday cake. I really think it is worth a watch, and it is only a couple minutes.

Article: http://www.awebguy.com/2011/01...
Video: http://www.youtube.com/watch?v...

Mark Harai

Hey Mark - cool post : )

Peggy Rocks!

Congrats on your B. Day and best wishes to you and your family in 2011 - Cheers!

Mark Aaron Murnahan

Thanks Mark! Yes, "Rocker Girl" does Rock! Best wishes in 2011 to you as well. Hopefully we will get to your part of the world where we can thaw out from this frigid Kansas climate sometime in 2011.

David

You go girl! Peggy is my daughter-in-law and she is extremely talented in everything she does. Everybody LOVES to come to her house for dinner, and her cakes are out of this world! How she does all she does is beyoud me. She keeps a perfect house and the kids are so polite and sweet ( Maybe I'm just a bit biased) and she can even keep butter cream boy in check ( I never could) She deserves this opportunity more than anyone I know. Love ya Peggy

IvySunny

Love the audition tape. Food Network would be a shame to turn down Peggy. Her personality and love of food shines through! What a perfect cake to create for Mark's birthday!

Mark Aaron Murnahan

It would be a shame, for sure! She really did hit the target with that cake. I am lucky to have her, and I know it well.

Alison Richards

I love the outtakes!!! you should have included them in the pitch, that's where Peggy's true personality shines through...especially the tears.

Mark Aaron Murnahan

I was certain to link the outtakes to the audition that was submitted. It really shows her silly and serious sides. I love watching her laugh like that!

Jamiefuture

Great audition tape!

Mark Aaron Murnahan

Thanks! Now I hope it does the trick. :-)

Dee Saville

Peggy is unique, talented, beautiful and photogenic. Her cakes are fantabulous! It'd be a great thing to have her on as a contestant. Come on. You KNOW you want to!!

Mark Aaron Murnahan

I must agree completely, Dee!

Peggy

Awe, shucks guys! Thanks for all the wonderful comments. I am truly blessed!

Gwendolyn Dunbar

Fantastic job!!!! They better let you on there Peggy!!!

Mark Aaron Murnahan

Our fingers are crossed. Thanks Gwen!

Tom Harrington

Great job Peggy! Your cakes are great too! Mark's birthday cake is him!! You got it!! Good luck with the Food Network..... I knew you when!!

Mark Aaron Murnahan

The cake is as good as it looks, too!

J. Savage

LOVE YOU GUYS and your fabulous cake Peggy!!! Peggy and Mark are such THE dynamic duo that I'd LOVE to see on screen. Mark is a "character" of his own that I GUARANTEE, will bring viewers and excitement into your home. You would be 'nuts' to pass this couple up...

Truly,
Jolene Savage
Founder of Social Graces School of Etiquette

Mark Aaron Murnahan

Thanks Jo! We must get together and goof off one of these days, soon.

Toni-Lynn

WAY TO ROCK IT PEGGY!! Totally was cracking up at the outtakes until you cried, then I cried :( but leave it to mark to cut right to you cracking up again!! Love the birthday cake too. GOOD LUCK MAMA! You got it in the (piping) Bag!

Toni-Lynn

Mark Aaron Murnahan

There were a couple of stressful parts, but then she had to keep her knees together from all the laughing. :-) The outtakes crack me up, because that is so totally Peggy!

Toni-Lynn

It was a different side to her than I have ever seen. It was awesome :)

Mark Aaron Murnahan

She can seem shy and quiet at times, but I think it is just because she is silently studying things. I guess her inner voice is just quieter than mine sometimes. Mine has a huge bullhorn attached to it, while hers is silent right up to the point when she says something clever enough to make your drink shoot out of your nose.

I have lived with this woman for over a decade, and she still blows my skirt up on a regular basis. Watching her laugh and goof off the way she did as we were trying to make this video was an incredible birthday present.

Robert Lavigne

hey food network. you do realize that you are getting a two for one deal on this right. how many other contestants can give you a great cake and all the SEO you can eat with it ;-) This one is a no brainer, bring to your show someone that carries social media influence as well as great skills in the kitchen.

Mark Aaron Murnahan

You are too kind, but thank you kindly. Ha! Great cake and a huge side of SEO, Murnahan style.

KellyAnn

I love this! Good luck Peggy!! Yes, a girl can love choppers and cake. Why can't we have our cake and eat it to?! In life there are NO rules. I'm rooting for you. :0)

Links to This Article (blog trackbacks)

Twitter Trackbacks for You Like Cake, Right? Food Network Does, Too! [awebguy.com] on Topsy.com 01/03/2011 02:07 PM
You Like Cake, Right? Food Network Does, Too! ‹ Hilium 01/03/2011 06:17 PM
food-network.us » Blog Archive » You Like Cake, Right? Food Network Does, Too! 01/05/2011 01:14 AM

This article was tagged as follows: audition, cakes, food network, food network challenge, mad eliza's, mad eliza's cakes and confections, Murnahan, peggy murnahan, Topeka Kansas

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Author Mark Aaron Murnahan is CEO of YourNew.com, Inc. and provides independent SEO and social media marketing consulting services to companies and non-profit organizations.
YourNew.com, Inc. is a Topeka Kansas and Kansas City area Website design, Web development, ecommerce, Web hosting and search engine optimization company.
Mark is highly selective with potential clients, and only works with companies prepared to take their marketing seriously and implement creative seo and social media strategies.
Web hosting and design by YourNew.com, Inc., P.O. Box 4426, Topeka, Kansas 66604 -- Privacy Policy: Don't count on privacy here!
Copyright © 2011 Mark Aaron Murnahan, a Web Guy. All Rights Reserved.

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